Nonprofits and Reselling

What You Need to Know

Considering reselling for a nonprofit organization? If so, this article is a must-read!

If you work for a nonprofit, there’s a chance that you have sled down the slippery slope of reselling items. Nonprofits must have an end goal in mind that supports a cause. While nonprofits exist to support a specific cause they must still generate enough revenue to support their staff and operating costs. For this reason, many nonprofits turn to resell items.

Selling goods and services is often overlooked by many nonprofits because there is a common misconception that nonprofits must rely solely on grants and donations. Many nonprofits successfully raise money for their mission through reselling goods. As long as this method is not relied on too heavily, a nonprofit’s tax-exempt status will still remain intact.

If you’re considering reselling items for your nonprofit, make sure to take the following into consideration:

 

1. What You Sell Matters

There are thousands of items available for reselling, but not everything is a great option for your nonprofit organization. The items that you sell need to be aligned with your mission. The words, images, and colors on your items matter. When customers purchase your items, you want them to not just walk away with a quality product, but also keep your mission in mind. At JoyfulWraps, we are experts in creating mugs that align perfectly with the message you want to deliver.

 

2. Quality over Quantity

If you’re considering reselling, you’ve probably come across a few advertisements for products that are extremely cheap. Stay away from these products! While the price point might seem like a great opportunity to make a profit, the quality of the items will be less than desirable. Many of these items end up tossed or even worse, arrive broken. When an item is tossed in the back of the closet or in the trash, your message gets lost. Unlike large companies that are solely in the market to make a profit, at JoyfulWraps, we care about your mission. We want you to be successful, so we only deliver products of the highest quality.

 

3. Setting the Price

Setting the price of your items is a crucial component to making sales. Even though you are not making the items by hand, you must still take your time and expenses into consideration. Most nonprofits try to hit a 30% profit margin. This is a sweet spot as it will allow you to make a profit and typically will cover most hidden expenses such as shipping, electricity, computers, pricetags, office supplies, etc. If it’s not doable to mark-up items by 30%, consider bulk ordering. Many companies, such as JoyfulWraps, will work with nonprofits to provide discounts for bulk orders. Of course, you will need to take your start-up cost into consideration and whether your items are likely to sell. You don’t want to order thousands of one item only to have the item sit on the shelf for years. One reason that we sell mugs is because they are usable and timeless items. The ceramic mug will never go out of style making it a good option to purchase in bulk.

 

4. Ordering in Bulk

The word “bulk” often sounds terrifying to someone reselling. The most common question is “What happens if these items don’t sell?” Here are some excellent tips for bulk orderings:

  • Find out what is considered bulk ordering. At JoyfulWraps we provide discounts for orders of 10+ mugs. The discount is higher when you order more mugs
  • Don’t use a date. This is the biggest mistake that people make when bulk ordering. Using dates essentially gives you a specific timeframe of when your items must be sold. Unless you know you can sell out of your items within a year, just avoid the year altogether.
  • Ensure the items you order are still of high quality. Avoid large companies that offer incredibly cheap prices. If the price seems too good to be true, it is too good to be true.
  • Consider the popularity and longevity of the product. Be cautious of items that are super trendy as trends tend to fade quickly.

If you’re looking to resell, make sure to check out our page designed just for you: https://joyfulwraps.net/reseller/

We provide all the information you need to make your reselling experience successful.

 

How to Run a Successful Fundraiser for Your Nonprofit

Many nonprofits depend on successful fundraisers to pay their employees and aid in meeting fulfilling their mission. Fundraising doesn’t have to be stressful! Keep reading for tips on making your next fundraiser a success story!

 

1. Advertising

All successful fundraisers start with proper advertising. Your advertising situation will be based on your specific situation. Make sure to think about what your ideal group of people uses. Are your participants on Facebook, Twitter, or Instagram? Are you advertising to an older crowd that reads the daily paper? When you’re advertising your event, make sure to place your Ads in places where they will be seen. Think about the age, gender, and interests of your targeted audience.

 

2. Planning

Once you’ve started advertising your event, you need to ensure that you can deliver the event as promised in the advertisement. While planning can be time-consuming, consider getting multiple members of your organization involved to divide and conquer. You will want to consider planning ahead for food and beverages, activities, parking, and any giveaways for attendants. When ordering items, make sure to take shipping time into consideration.

 

3. Gifts and Giveaways

Gifts and giveaways are an important part of planning your fundraiser. You want to give items that will not only entice people to attend but also continually remind people of your message. While giveaways can be pricey, it’s important to remember that your giveaways can also be a form of advertising if they include your company name or message.

 

4. Keep the Message Alive

It’s easy to get caught up in the fun and exciting events that often take place at fundraisers. While you want to ensure that everyone is having a good time, it’s also important to share your message. Making sure that participants understand what their money is going towards will be a crucial factor in whether people choose to donate to your organization in the future. Take every fundraiser as an opportunity to share about all of the great things that you do.

At JoyfulWraps we offer a variety of mugs that can be customized for your event. Check out our mugs here: https://joyfulwraps.net/shop/

Unlike other large companies, we value you as an individual. We want you to have the easiest experience possible from the time of purchase to the time your items arrive.

 

Five Tips for Investing in Your Nonprofit

Starting a nonprofit company is a big investment. It’s important to know where to invest your time and money. Not all investments are good investments. Investing in your nonprofit will largely depend on your specific mission and goals. Read on to learn some stellar tips for investing in your nonprofit.

 

1. Start Small

The word “invest” has the potential to sound scary. When many people hear about investing, there is the assumption that investing requires thousands of dollars. While an investment can include a large amount with the goal of financial return, not all investments need to be huge. You might even choose to simply invest in a tool or program that will provide you with gains in the future.

 

2. Remember Your Mission

As a nonprofit, you have a mission in mind. Don’t forget about your mission when investing. Your mission defines your company. When considering a potential investment, always ask yourself, “Will this help us reach our mission?”

 

3. See the Future

Not all investments provide instant results. Some investments take months or even years before a benefit is noticed. When investing in your company, it’s important to consider the future of your company. If you hope to continue your nonprofit long-term, consider how your investments will affect your company in the future.

 

4. Quality over Quantity

If you’re investing in items to sell or advertise, make sure to consider the quality of the items. While many companies offer hundreds of items for just a few cents each, the quality of these items are often poor. Invest in products that will last. Similar to products, the quality of the company matters. Find a company that works for you and stick with them. It’s much better to stick to one or two quality companies than multiple companies that constantly rip you off. At JoyfulWraps, we are ready to be the quality company that you need to take your business to the next level.

Learn more here: https://joyfulwraps.net/

 

5. Ask for Help

Your community and members are there to support your mission. If you’re considering a large investment, don’t be afraid to put the word out and ask for help. If you make your goals and mission clear, people will want to be a part of your investment.

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